Marketing strategies have changed a lot over the past 5 years, and we think Strategic Planning is more important now then ever before in creating a new campaign to reach your contacts by offering you the best ROI for you print dollar.
Email blasts are in vogue, but recently not doing well in regards to “Click Through Rates”. Only 1%, on average, will click through your emails.
Our program is to email your list, and then follow up with a print campaign to those people that did not see your email, then a follow up e-mail letter.
We suggest you test market these strategies on a portion of one of your recent list to see the possible ROI our program offers , and then move forward, based on your test results.